In part
one of this series, Louise Schultze sat you on the analyst’s couch to
figure out whether you have ADD (Advertising Deficit Disorder) and, if so,
which type. Today, she tells you how to cure it.
How to cure SMEs with ADD Type 1
So here you are back on my
couch. You’ve either accepted that you have AD1, or you have plenty of time up
your sleeve and want to chill out on my couch. Either way, clock’s ticking and
you want to know what to do. So let’s get into the cure.
ADD1 - (Advertising Deficit Disorder - Type 1)
You’re the one complacent
about advertising. You have difficulty focusing on where to advertise and what
type of advertising works for your clients. You feel overwhelmed by it all and
then do nothing because it feels like the safer option.
Well, like all good
psychiatrists, I want to start at the beginning. Let’s talk about your
relationship with your mother.
To read the whole article,
comment, rate and spread the lovin go to...
http://bit.ly/r8S6H
Thanks iBidAM supporters! We do love you!
Now get off my couch and
start dealing with your Mum issues.
By Louise Schultze, Australian Anthill Article - August 28, 2009
