Building long term relationships is the single most important business activity. Forging long term affiliations leads companies and individuals to becoming unstoppable market leaders. In the current business environment healthy, mutual and growing partnerships are needed now more than ever.
This opening paragraph sums up the goal of ‘Infusion’ – a business networking organisation set to bridge the gap within the Australia and Asian greater business world. Infusion organises and promotes business owners and professionals from all cultural backgrounds to meet and exchange valuable inside information, and build brands that can withstand the growing competition that is transpiring across borders.
I am honoured that I have been invited back to talk at Infusions First networking event for 2009, about the importance of cross cultural networking and the impacts that networking has on growing your business, and growing yourself. Here are just some of the points I will be raising about the importance and impact of networking at Infusions November events.
· Networking allows you to not only promote your products and services to others, it also allows you to educate people about the unique aspects of your business in a friendly approach that can ignite important long term relationships.
· It has long been the backbone and instigator of fund raising and important business partnerships that most successful entrepreneurs will tell you is one of the most important aspects of starting any new business.
· Business networking allows you to tap into a synergistic business mastermind group, where business ideas are shared and new opportunities are discussed.
I was very fortunate when I started my first business as I had a wonderful friend Dayo Sowunmi, Managing Director of The Anode Group, a successful businessman and entrepreneur in his own right, that I could lean for advice, support and guidance. Dayo taught me many things and was fundamental in helping me find my feet in the early days. But there were times when I had to invent new ways of meeting the right people, and it was through business networking and socialising that I can attribute the success born from these relationships.
Unfortunately, organisations like Infusion were harder to find when I was starting out and I would have certainly leapt at an opportunity to join such a group of businesses and individuals. Even if it was simply for support, to be around people who understood what it was like to be so passionate about your own business idea – because lets face it, we all have our critics when it comes to stepping out of the square and trying something different.
I invite you to come along at 6.30pm Tuesday 3rd February 2008 at Atlantic Investment Conference Centre, 1st Floor, 446 Collins St, Melbourne VIC 3000 and join me and other successful business people, entrepreneurs, financiers, government officials and great thinkers for drinks and a chat in an informal and relaxed setting. Invitations to Infusion events will only be sent to listed members. It’s free to become a member with Infusion.
I also invite you to list your thoughts and experiences on how business networking and fostering business relationships has impacted your business, and the many ways you can achieve success through business networking.
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